“I was able to turn my pain and darkness into passion and light, not only myself but for others.”

Caitlin Kimpton is an internationally published model and influencer. She creates fashion and luxury lifestyle content, and works to fundraise and bring awareness to her rare autoimmune disease, ulcerative colitis.

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What inspired you to start your business, and what is your long-term vision for it?

I started my career by being self-motivated and wanting to prove that anyone can break into the modeling and content creation industry, no matter who they are or where they come from. My longtime vision is to be an inspiration to others through my work, as well as becoming fully financially stable with this as my main source of income. Currently, my main goal is to see a campaign I've modeled for featured in the center of Times Square, New York.

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What do you love about living and owning a business in Minnesota?

For being such a large metro, I love the small town feel that Minnesota has. It helps me feel like there is a greater sense of community.

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What is your proudest achievement so far as a business owner?

Being published internationally for modeling. Being asked to speak as a motivational speaker at several highly regarded events, including being honored by the Crohns and Colitis Foundation as this year's Take Steps Adult Honored Hero.

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What is one challenge you had to overcome, and how did you resolve it?

Chronic illness and organ failure. I was able to turn my pain and darkness into passion and light, not only myself but for others.

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What are 3 things you love about your business?

1. Great online reviews, 2. On-time delivery, 3. Dedication to my clients.

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What is the best decision you've made so far as a business owner?

Choosing to follow my passions no matter what.

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What is one thing you wish you knew when you were starting out? 

Just because it is easy for you does not mean everyone can do it. Do not be afraid to charge for your worth.

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Just for fun, what song best describes your business and why?

100 Ways by Zhavia.